Our Mission

Provide a full-cycle real estate experience. #expand


Did you know?

“…housing wealth accounts for almost two thirds of the total wealth of the median household.”

~The Federal Reserve Board: Number 1027, April 2011- Housing Wealth and Consumption

It is perplexing that while the majority of a homeowner’s wealth is invested in real estate, there is no industry devoted to helping consumers manage their real estate beyond the transaction. We believe that for some consumers, it makes sense to devote at least as much time to their largest financial asset as they do their other assets.

Until now, rather than help homeowners manage their most valuable asset, the real estate industry has been confined to the sidelines only to step in when it is time to facilitate the transaction.

Our mission is work with established real estate firms to provide a full cycle real estate experience for consumers. A trusted advisor available to them throughout the entire cycle of homeownership, to consult with and gain knowledge and insight from long before and well after the point of sale.

Simply put, this is the quantum leap beyond the transaction-based business to an all-inclusive consumer experience akin to wealth management. We believe that to provide an elite full cycle consumer experience, real estate advisors must understand their clients’ needs and future goals.

 “In today’s world, meaningful differences between businesses are rarely rooted in price or product, but instead in customer experience.”

 ~Jay Baer, Youtility: Why Smart Marketing Is about Help Not Hype

This is the world of a Home Investment Advisor™ and we invite you to read our philosophy.